Blogged vs BlogSEO: both host a blog, only one measures what converts

Autopilot keeps a bounded supply of Topics under approved Content Directions and refills it as posts are used. Plans allow 40, 80 or 120 Topics a month.

A crawl maps your existing pages and keywords and builds a niche keyword list, expandable by up to 450 variations, which rebuilds the content calendar. Seed keyword batches cost one AI Brain Credit each, and the base plan carries 15 credits a month.

The Knowledge Engine holds source bound product facts, competitor facts and keyword knowledge, with official sources, freshness monitoring, conflict resolution and controlled refresh. Stale, rejected, superseded or conflicting entries are not eligible for normal reuse.

BlogSEO's AI Brain is documented as a monthly credit balance spent on keyword, content and image requests. No public page describes a stored, verified fact base that later generation is checked against.

Competitor Watch runs weekly over approved competitors' feeds, sitemaps and bounded public pages. Signals carry source evidence and never become Topics without human review. 7, 15 or 25 tracked competitors by plan.

BlogSEO states that it monitors competitor strategies and closes competitor keyword gaps when it builds the keyword list. No public page describes ongoing monitoring with a signal feed you review.

Content Directions are approved rules that bound what Autopilot may write, and full Autopilot publishes only inside them. Changing the strategy is an approval step, not a setting.

Keywords are reviewed on the Keywords page before the calendar is generated, and tone, keywords and topics are adjustable in website settings. The calendar is a schedule of headlines rather than a rule set generation is checked against.

Blogged holds source bound product facts in the Knowledge Engine for grounding. It does not sync a store catalog, and it does not place product links or prices in articles.

Products sync from Shopify or Shopware, import from a spreadsheet, or are added by hand, and carry price, image, URL, brand and SKU. Up to two products are mentioned per article automatically, or three when selected by hand.

The editor scores readiness, lists blockers, breaks the score down by SEO pillar, orders the priority fixes, and carries a separate GEO checklist.

BlogSEO states articles are optimized against your site structure, existing keywords, competitor keyword gap and target audience. No public page describes a per article score or a list of blockers.

Internal links are managed in the editor across the posts Blogged hosts, and the blog site generates related reading between them.

Internal linking is included in the base plan and works from the crawl of your existing pages. On the Hosted Blog, links between hosted articles are additionally rewritten into clean in blog links.

The editor carries a sources and citations panel, and generation draws on the official sources recorded against verified facts in the Knowledge Engine.

The documented webhook payload carries title, slug, body, meta description, target keyword, excerpt, featured image and timestamps, with no sources field. No public page states whether claims are cited.

Blogged discovers site images and rendered page captures, holds them in a review queue until a member approves them, places an approved visual exactly, and composites your approved logo after generation. 150 to 450 images a month by plan.

Images are AI generated and included at 2K and above on the base plan. A product photo can be supplied as a reference for an AI edit, at one AI Brain Credit per edit, and BlogSEO states an approved edit cannot be rolled back to the previous version.

Blogged does not publish a multilingual generation capability. Assume English until it does.

BlogSEO states support for more than 45 languages, set per website, and prices additional locales at $29 a month per language on its own comparison pages.

On a blog site Blogged builds and hosts: a Blogged subdomain to start, blog.yourcompany.com when you connect a domain, or your existing path such as yourcompany.com/blog through a reverse proxy.

In a CMS you already run, across more than twenty destinations, or on BlogSEO's own Hosted Blog at blog.yourcompany.com once you add a CNAME record pointing the subdomain at BlogSEO.

Blogged does not push into an existing CMS. It is the destination rather than a plugin, and that is the main reason to rule it out.

A WordPress plugin paired by token rather than API key, which fills Yoast or Rank Math metadata and can land posts live or as drafts, plus Webflow, Shopify, Ghost, Wix, HubSpot, Contentful, Strapi, Drupal, Odoo, Shopware, Framer, Blogger, GoHighLevel and Umbraco.

A reverse proxy option serves the hosted blog under an existing path such as yourcompany.com/blog, so the posts sit on the root domain rather than beside it.

BlogSEO's Hosted Blog supports subdomains only. Its docs state an apex domain cannot be used because a CNAME cannot coexist with the root site's records, and that path based hosting needs a reverse proxy on your own server that BlogSEO does not manage.

Maintained themes, brand identity, typography and layout, homepage content, featured stories, navigation, on site reader search, related reading and consent controls all ship with the site.

The Hosted Blog is included on every plan and covers SSL, CDN, sitemap, robots.txt, per article Open Graph images, Schema.org Article data and server side rendering. Branding is site name, meta title and description, brand color, favicon, logo, author byline and up to 50 KB of custom head HTML.

Autopilot holds the publishing schedule and cadence, and the command center shows current status, scheduled publications and an activity and recovery trace.

One article a day by default, adjustable in settings, and up to five a day per website on paid plans. A content calendar holds the scheduled headlines and can be rebuilt after the keyword list changes.

Insights reports clicks, impressions, CTR, average position, top queries and top pages from a connected property, plus indexing coverage, on Google's finalized windows.

Analytics pulls clicks, impressions, CTR and average position per published article from a connected property, adds ranking keywords grouped into position bands and a count of indexed pages, and reads without ever writing back.

A CTA view counts only when at least 25 percent of the surface enters the viewport, so the denominator is stated. Insights adds click through, CTA breakdowns, lead conversion, subscriber outcomes, channels and campaigns.

BlogSEO's analytics cover search visibility only. It does not report CTA engagement, conversions, leads or subscribers, and on a CMS destination that measurement stays with whatever analytics your CMS already runs.

Newsletter signup and product CTAs are part of the blog site on every plan, with lead capture webhooks and subscriber outcome reporting behind them.

The Hosted Blog documents branding, an author byline and custom head HTML for analytics tags. No newsletter form, CTA block or lead capture ships with it, so a signup form has to come from elsewhere.

Full Autopilot publishes only after approved Content Directions and governance checks pass. A publication hold blocks publication outright, and the review queue is governed rather than advisory.

Articles can be reviewed and edited before and after publication, and several destinations including the WordPress plugin can land a post as a draft. On the Hosted Blog an article publishes as soon as it is generated, and no public page documents a check that stops a publication on its own.

Blogged does no off site link work. There is no exchange, no directory submissions, no backlink index and no rank tracker.

A non reciprocal exchange places your links inside other members' articles, with 100 backlink credits a month on the base plan, a cost per link set by the linking site's Domain Rating, and a $149 premium tier. Placed links remain after you cancel.